
OHIO
HOUSE OF REPRESENTATIVES,
124TH GENERAL ASSEMBLY
HOUSE INSURANCE COMMITTEE
OPPONENT
TESTIMONY OF WILLIAM M. TODD
ON HB 325
January 29,
2002
INTRODUCTION
Mr. Chairman and Members of the House Insurance Committee. My name
is William M. Todd and I am a partner in the law firm of Squire,
Sanders & Dempsey L.L.P. For over 25 years I have concentrated
my law practice on the representation of physicians, hospitals,
insurers and various managed care companies, and their relationships
with each other and Ohios business community.
At various times during my legal career, I have served as: (i) legal
counsel for the Ohio State Medical Association; (ii) President of
the Society of Ohio Hospital Attorneys; and, (iii) currently as
general counsel for the Ohio Chamber of Commerce. In those varied
capacities, I have had the opportunity to be involved in virtually
every major legislative initiative involving Ohios health
care system for the last two decades.
Today, I am appearing before you on behalf of the Coalition for
Quality Health Care (the Coalition), a broad-based group
of employers, providers, insurers and managed care organizations.
The complete membership of the Coalition is set forth in an attachment
to my written testimony.
Before proceeding to the specifics of my testimony, I believe that
it is extremely important for the Members of the Insurance Committee
to know that we are not addressing new issues. In fact, these topics
have been addressed many, many times before, creating a vast body
of statutes and case law governing these issues.
One specific example is the decision of the United States Supreme
Court in American Medical Association v. United States, 317
U.S. 519, 63 S. Ct. 510, 87 L.Ed. 434, upholding the criminal conviction
of AMA and several of its components for violation of the federal
antitrust laws.
In reaching its conclusion, the Supreme Court noted:
In truth, petitioners (AMA, et al.) represented physicians who desired
that they and all others should practice independently on a fee
for service basis where whatever arrangement for payment each had
was a matter that lay between him and his patient in each individual
case of service or treatment. 317 U.S. at 332.
The issues are obviously exactly the same today as they were nearly
60 years ago. Today, as then, the antitrust laws protect consumers
from the illegal activities of individuals, groups and entities
that seek to bend our economy to favor their economic interests.
PART ONE THE FEDERAL ANTITRUST LAWS
I. The Federal Antitrust Statutes
The Sherman Act, the Clayton Act, the Robinson-Patman Act and the
Federal Trade Commission Act form the basis of the federal antitrust
scheme. Although our focus will be on the Sherman Act, it is helpful
to review the operative provisions of each act.
A. Sherman
Act, Section 1.
Section 1 of the Sherman Act (15 U.S.C. §1) expressly prohibits
every contract, combination or conspiracy in restraint of
trade. Although the language of the Act indicates a ban
on all such restraints of trade, the express provisions of the
Section 1 have been modified by judicial interpretations.
1. The language
of Section 1 was first softened by the Supreme Court in United
States v. Joint Traffic Association, 171 U.S. 505, 19 S.
Ct. 25, 43 L.Ed. 259 (1898). and Addyston Pipe and Steel
Co. v. United States. 175 U.S. 211, 20 S. Ct. 96. 44 L.Ed.
136 (1899). These two decisions revealed that the word every
in Section 1 really meant only naked restraints on trade and
not ancillary restraints. In other words, the Court
interpreted Section 1 as permitting the restraint of trade as
long as it was secondary to a legitimate business purpose.
2. By 1911, the Supreme Court had further refined the interpretation
of Section 1 to indicate that it only prohibited unreasonable
restraints on trade. Standard Oil Co. v. United States,
221 U.S. 1, 31 S. Ct. 502. 55 L.Ed. 619 (1911).
3. In Chicago Board of Trade v. United States, 246 U.S.
231. 38 5. Ct. 242. 62 L.Ed. 683 (1918). the Supreme Court first
described the rule of reason by which reasonableness
of a restraint of trade could be measured.
Every agreement concerning trade, every regulation of trade,
restrains. To bind, to restrain, is of their very essence. The
true test of legality is whether the restraint imposed is such
as merely regulates and perhaps thereby promote competition
or whether it is such as may suppress of even destroy competition.
To determine that question the court must ordinarily consider
the facts peculiar to the business to which the restraint is
applied; its condition before and after the restraint was imposed;
the nature of the restraint and its effect, actual or probable.
The history of the restraint, the evil believed to exist, the
reason for adopting the particular remedy, the purpose or end
sought to be attained, are all relevant facts. 246 U.S. at 238
(per Justice Brandeis).
4. Finally, in United States v. Trenton Potteries. 273
U.S. 392. 47 S. Ct. 377. 71 L.Ed 700 (1927), the Supreme Court
gave us the last of the great defining concepts of Section 1
of the Sherman Act. i.e., that certain types of restraints are
inherently unreasonable, and therefore, there is no need to
prove anticompetitive intent or effect. These offenses, known
as the per se violations, include: price fixing, horizontal
division of markets, certain types of group boycotts and tying
arrangements.
B. Sherman
Act, Section 2.
Section 2 of the Sherman Act (15 U.S.C. §2) prohibits monopolization
attempts to monopolize and conspiracies to monopolize. In short,
Section 2 prohibits any deliberate effort to acquire or maintain
monopoly power, or an attempt to secure such power in the relevant
market. The significant limitation on the breadth of Section 2
is that market power that results from a superior product or service,
business acumen or historic mischance should not be illegal. United
States v. Grinnell Corp, 384 U.S. 563, 86 S. Ct. 1698, 16
L. Ed. 2d 778 (1966).
C. Clayton Act, Section 3.
Section 3 of the Clayton Act prohibits exclusive dealing arrangements,
tying sales, and requirement contracts involving the sale of commodities
if the effect is to substantially lessen competition. (15 U.S.C.
§14).
D. Clayton Act, Section 7.
Section 7 of the Clayton Act prohibits mergers where the merger
may substantially lessen competition or tend to create a monopoly
(15 U.S.C. §18).
E. Robinson-Patman Act.
In general the Robinson-Patman Act makes it unlawful for a seller
to discriminate in price in the sale of commodities of like grade
and quality where the effect of the discrimination may be to injure,
destroy or prevent competition. It also prohibits certain brokerage
payments and discriminatory promotional and advertising allowances.
Finally, it prohibits a buyer from knowingly inducing a price
discrimination. (15 U.S.C. §13).
F. Federal Trade Commission Act.
The Federal Trade Commission Act (15 U.S.C. §45) prohibits
both unfair methods of competition and unfair
or deceptive acts or practices. These phrases have been
interpreted to encompass all Sherman and Clayton Act violations;
any restraints of trade which violates the spirit of those laws;
false or misleading advertisements and representations; and any
practices that are unfair to consumers. FTC v.
Brown Shoe Co., 384 U.S. 316, 86 St. Ct. 1501, 16 L.Ed. 2d
587 (1966); FTC v. Sperry & Hutchison Co., 405 U.S.
233, 92 S. Ct. 898, 31 L.Ed. 2d 170 (1972).
II. The Per
Se Offenses
As noted above, the Supreme Court has long recognized that certain
types of restraints of trade are per se violations of Section 1
of the Sherman Act. In light of the fact that the per se violations
constitute the greatest areas of concern, it is worthwhile to spend
a little time with these old friends. In doing so; we should bear
in mind the following formulation of a per se violation:
The costs of judging business practices under the rule of reason
. . . have been reduced by the recognition of per se rules. Once
experience with a particular kind of restraint enables the Court
to predict with confidence that the rule of reason will condemn
it, it has applied a conclusive presumption that the restraint is
unreasonable. Arizona v. Maricopa County Medical Society.
457 U.S. 332, 343-344, 102 S. Ct. 2466. 73 L.Ed. 2d 48 (1982).
A. Price Fixing
This per se offense was clearly defined by the Supreme Court in
United States v. Socony-Vacuum Oil Co., 310 U.S. 150. 60
S. Ct. 811, 84 1. Ed. 1129 (1940), as follows:
Under the Sherman Act a combination formed for the purpose and
with the effect of raising, depressing, fixing, pegging, or stabilizing
the price of a commodity, is illegal per se. 310 U.S. at 223.
Under the case law, it is clear that horizontal price fixing is
a per se offense. E.g., Broadcast Music, Inc. v. Columbia Broadcasting
System, Inc., 441 U.S. 1, 99 5. Ct 1551, 60 L.Ed. 2d 1 (1979);
Matsushita Electric Industry Company, Ltd. v. Zenith Radio
Corp., 475 U.S. 574, 106 S. Ct. 1348, 89 L.Ed. 2d 538 (1986).
Moreover, it remains equally clear that vertical price fixing
is a per se offense. Monsanto Co. v. Spray-Rite Service Corp.,
465 U.S. 752, 104 S. Ct. 1462, 79 L.Ed. 2d 755 (1984).
B. Group Boycotts
Although in recent years the Supreme Court has expressed certain
misgivings about the rigid application of a per se approach in
the group boycott area, the concept retains vitality. Northwest
Wholesale Stationers. Inc. v. Pacific Stationery and Printing
Co., 472 U.S. 284. 105 S. Ct. 2613, 86 L.Ed. 2d 202 (1985).
The Northwest decision has been viewed as a justification for
the use of a rule of reason analysis for group boycotts that are
incidental to a bona fide integration or other efficiency-enhancing
arrangement. But see, Superior Court Trial Lawyers Association
v. FTC, 493 U.S. 411, 110 S. Ct. 768, 107 L.Ed. 2d 851 (1990).
C. Tying Arrangements
Tying arrangements can be violations of both the Clayton Act and
the Sherman Act. The difference between these two provisions is
the Clayton Act applies only to the sale of commodities and not
services. Northern Pacific Railway Co. v. United States,
356 U.S. 1, 78 S. Ct. 514, 2 L.Ed 2d 545 (1958). However, the
standards to be applied under the Sherman Act and Clayton Act
are virtually identical.
One of the most recent expressions of the per se nature of a tying
arrangements was the Supreme Court decision in a health care case.
Jefferson Parish Hospital District No. 2 v. Hyde, 466 U.S.
2, 104 S. Ct. 1551, 80 L.Ed 2d 2 (1984). A tying arrangement exists
when a party will sell one product, the tying product,
only if the buyer purchases a second product, the tied
product. In Jefferson Parish the Court rejected a quality
of care defense raised by the defendants. Moreover, despite
a marked concern about the impact of a per se rule, the Court
did not abandon the per se rule in this area.
D. Monopolization
Most commentators would agree that there is no per se rule against
monopolization as defined in Section 2 of the Sherman Act. However,
they would also agree that when firms with substantial market
power collude to exclude others that there would be little need
to engage in an extensive review of the anticompetitive effect
or a detailed examination of the conspirators motives. See
e.g., Aspen Skiing Co. v. Aspen Highlands Skiing Corp.,
472 U.S. 585, 105 5. Ct. 2847. 86 L.Ed. 2d 467 (1985).
Ill. Defenses
and Immunities from Antitrust
A. State Action
Immunity
The state action immunity is based upon the idea that the Sherman
Act was not intended to regulate the conduct of state governments.
Accordingly, only individuals and not state governments can be
scrutinized under the Sherman Acts provisions. This immunity
has been extended to protect private conduct when it is undertaken
pursuant to a clearly articulated state policy to displace competition
with regulation, and when the anticompetitive aspects of the conduct
are actively supervised by the state.
1. The California
Raisin Case
The state action immunity was created by the Supreme Court in
Parker v. Brown, 317 U.S. 341, 63 S. Ct. 307, 87 L.Ed
315 (1943). That case involved a suit originally brought against
the California Secretary of Agriculture arising out of a raisin
price and marketing program created by the state legislature.
Although the program was created under state law and enforced
by state criminal proceedings. the process could only be instituted
by a raisin producer who would request that a price protection
program be established for the product in question. Thereafter,
prices were established by the state regulatory panel subject
to approval of the producers.
The Supreme Court concluded that the Secretary of Agriculture
was acting as a state official, and, therefore. the conduct
in question was that of the state, and not subject to the antitrust
laws. Nevertheless. the Supreme Court warned that:
. . a state does not give immunity to those who violate the
Sherman Act by authorizing them to violate it or by declaring
that their action is lawful and we have no question of the state
or its municipality becoming a participant in a private agreement
or combination by others for restraint of trade. 371 U.S. at
351.
2. The Lawyer
Case
The state action immunity exemption was first applied to the
professions in 1975. Goldfarb v. Virginia State Bar,
421 U.S. 773, 95 S. Ct. 2004, 44 L.Ed. 572 (1975). In that case,
plaintiff claimed that the state and county bar associations
had engaged in illegal price fixing by setting voluntary minimum
fee schedules. It is critical to note that the County Bar schedule
was voluntary and the State Bar decision to discipline
violators was also voluntary.
The Supreme Court quickly disposed of 85 years of fundamental
doctrine that the professions were exempt from the antitrust
laws. The Court then addressed the state action defense raised
by defendants, stating as follows:
The threshold inquiry in determining if an anticompetitive activity
is state action of the type the Sherman Act was not meant to
proscribe is whether the activity is required by the state acting
as sovereign....
It is not enough that the anticompetitive conduct is prompted
by state action: rather, anticompetitive activities must be
compelled by direction of the state acting as sovereign. 421
U.S. at 790.
Accordingly, the fact that the state authorizes and encourages
an activity, is not sufficient to provide state action immunity.
3. The Midcal Aluminum Case
The current standard of analysis for determining whether state
action immunity to antitrust is present was articulated by the
Supreme Court in 1980. California Retail Liquor Dealers Assn.
v. Midcal Aluminum. Inc., 445 U.S. 97, 100 S. Ct. 937, 63
L.Ed. 2d 233 (1980). In Midcal, the Supreme Court established
a two-part test to determine when a state law or regulatory
policy can be the basis of antitrust immunity. That test requires
that the state (i) has articulated a clear and affirmative policy
to allow the anticompetitive conduct, and (ii) provides active
supervision of anticompetitive conduct undertaken by private
actors.
4. The Patrick Case
In Patrick v. Burgett. 486 U.S. 94. 108 S. Ct. 1658,
100 L.Ed. 2d 83 (1988), the Supreme Court had the opportunity
to apply the Midcal test to the health care field. In Patrick,
the Supreme Court was faced a private treble damage action brought
by a physician who claimed that he had been forced from a hospital
medical staff by a conspiracy of peers and the hospital. In
particular. Dr. Patrick claimed that the defendants had subverted
the hospital peer review process to remove him as a competitor
at the Astoria Clinic.
The Ninth Circuit Court of Appeals had held that the Oregon
policy on peer review of physicians had met the requirements
of the Midcal test, and therefore, the state action defense
applied. In reaching this conclusion, the Ninth Circuit noted
that the Oregon plan was monitored by the State Department of
Health and that the hospital peer review was mandatory. In addition,
the Ninth Circuit pointed out that adverse decisions could be
appealed to the state courts.
The Supreme Court reversed the Ninth Circuit decision, holding
that the active state supervision prong of the Midcal
test had not been met by the Oregon plan. The Supreme Court
stated:
The active supervision requirement stems from the recognition
that where a private party is engaging in the anticompetitive
activity, there is a real danger that he is acting to further
his own interests, rather than the governmental interests of
the State . . . The requirement is designed to ensure that the
state-action doctrine will shelter only the particular anticompetitive
acts of private parties that, in the judgment of the State,
actually further state regulatory policies. To accomplish this
purpose, the active supervision requirement mandates that the
State exercise ultimate control over the challenged conduct
. . . The mere presence of some state involvement or monitoring
does not suffice . . . The active supervision prong of the Midcal
test requires that state officials have and exercise power to
review particular anticompetitive acts of private parties and
disapprove those that fail to accord with state policy. Absent
such a program of supervision, there is no realistic assurance
that a private partys anticompetitive conduct promotes
state policy, rather than merely the pantys individual
interests. 486 U.S. at 100-101 (emphasis added).
5. The Ticor Title Case
This decision that the state must exercise ultimate control
over the challenged conduct was strengthened by the Supreme
Court in F.T.C. v. Ticor Title Insurance Co., 504 U.S.
621, 112 S. Ct. 2169, 119 L.Ed. 2d 410 (1992). In Ticor Title,
the FTC had filed an administrative complaint claiming that
respondent title insurance companies were engaging in horizontal
price fixing in setting fees for title searches and examinations
in violation of Section 5(a)(1) of the Federal Trade Commission
Act.
The Administrative Law Judge held that the rates were fixed
in four states, but that in Wisconsin and Montana the respondents
conduct was entitled to state action immunity. On review, the
FTC agreed that the first part of the Midcal test had been met,
but that the states had not conducted adequate supervision to
warrant immunity.
The Court of Appeals reversed the FTC. holding that, in light
of a state regulatory program that was staffed. funded and empowered
by law, the active supervision requirement was met. The Supreme
Court reversed the Court of Appeals.
The Supreme Court began its analysis by summarizing the findings
of the AU. The major common fact was that in each state under
review, the title insurance rates were set under a negative
option system. In other words, the title insurance companies
were permitted to file and use rates subject to later state
review. The AU found that the rate filings in each state were
subject to minimal scrutiny by state regulators.
The Supreme Court applied the analytical framework adopted in
Midcal, citing liberally from the Patrick case. The Court mentioned,
but did not address definitively, the issue as to whether the
state action immunity should be applied to cases arising under
the FTC Act.
The Court rejected the argument that principles of federalism
required a broad interpretation of the state action immunity,
stating:
Federalism serves to assign political responsibility, not to
obscure it. Neither federalism nor political responsibility
is well served by a rule that essential national policies are
displaced by state regulations intended to achieve more limited
ends. For States which do choose to displace the free market
with regulation, our insistence on real compliance with both
parts of the Midcal test will serve to make clear that the State
is responsible for the price fixing it has sanctioned and undertaken
to control.
The Supreme Court also expressly rejected the Court of Appeals
reliance on a formulation of active state supervision that simply
looked to whether an adequately funded and staffed regulatory
agency existed. The Court stated that mere potential
for regulation is not an adequate substitute for a decision
by the State.
B. McCARRAN-FERGUSON
ACT
The McCarran-Ferguson Act (15 U.S.C. §1012(b)) confers antitrust
immunity over the business insurance to the extent
that it is regulated by state law. Although the McCarran-Ferguson
Act is not relevant in discussing these issues, it is significant
to note that the Act is extremely limited in scope.
In fact, the McCarran-Ferguson Act generally does not apply to
relationships between insurers and health care providers. It typically
only applies in the area of insurers relationships with
each other. Furthermore, as we know from the foregoing discussion
of the FTC v. Ticor Title Insurance Co., supra, McCarran-Ferguson
does not necessarily apply to core issues in the business
of insurance, such as rate-setting, unless the state is
actively regulating the conduct.
C. OHIOS COOPERATIVE AGREEMENT STATUTES
1. In 1991,
Ohio enacted R.C. §§3727.21 to 3721.23 to enable health
care providers to work cooperatively to achieve certain laudable
goals in the delivery of health care services to Ohioans. Specifically,
the statutes stated that they were enacted to take advantage
of the State Action immunity defense to permit health
care providers to conduct joint discussions and enter into cooperative
agreements, provided that, the results were to:
(i) reduce
healthcare costs
(ii) Improve access to healthcare; and/or
(iii) improve the quality of healthcare.
2. The discussions
and agreements were to be jointly supervised by the Attorney
General and the Director of Health.
3. The statutes have never been used. In fact, the regulations
promulgated to implement the statutes sunsetted
several years ago.
4. Although there were various reasons the procedure was not
used, it is clear that there was no need for the process.
PART TWO - ANTITRUST AND JOINT VENTURES
The basic antitrust principles outlined in Part One of this analysis
are the foundation upon which the analytical framework for examining
health care business arrangements has been erected. In this part
of the Memorandum we will look at the application of the principles
to business arrangements commonly encountered in joint ventures.
From an analytical standpoint, provider networks are a sub-species
of joint ventures. Accordingly, the discussion is equally applicable
to those entities.
I. Health Care Joint Ventures
In order to keep pace with the rapid changes in the health care
delivery system, hospitals and health care providers have developed
a broad variety of business arrangements that enable them to work
together. These arrangements have varied from outright mergers or
consolidations to informal agreements or understandings.
Our focus will be on the forms of business arrangements that involve
partial, but not complete, economic integration. These arrangements
include; contracts, joint ventures, partnerships, cooperatives,
and miscellaneous combinations. For simplicity sake, we will refer
to these various business arrangements as joint ventures.
A. Formation
of the Joint Venture
In general, both the formation and operation of a joint venture
require antitrust analysis. The formation of a joint venture is
subject to Section 7 of the Clayton Act as an acquisition. United
States v. Penn-Olin Chem. Co., 378 U.S. 158 84 S. Ct. 1710,
12 L.Ed. 2d 775 (1964). It is also subject to review under Sections
1 and 2 of the Sherman Act. For example, if the venturers are
competitors and form the venture to produce a service both already
provide, then the venture will be analyzed under Section 7 of
the Clayton Act as a horizontal merger.
1. If the
venture is organized to produce a service that only one of the
venturers currently provides, then it might be analyzed as a
non-horizontal potential competition merger. E.g. Yamaha
Motor Co. v. FTC, 657 F.2d 971 (8th Cir.), cert denied.
456 U.S. 915 (1982). In this situation the issue is whether
the market is already highly concentrated; and, if so, whether
one or more of the joint venturers would have entered the market
reducing concentration.
2. If none of the joint venturers previously provided the joint
venture service, the critical issue is whether the individual
venturers would have provided the service on a competitive basis.
E.g. United States v. FCC, 652 F.2d 72 (D.C. Cir. 1980).
In general, if the service would not have been provided in the
absence of the venture, it results in little antitrust risk.
On the hand, if the joint venture includes too many potential
competitors it presents a significant antitrust risk. This analysis
relates directly to overall market share, generally under 30
percent is not substantial. SCFC ILC, Inc. v. Visa USA, Inc.,
36 F. 3d 985 (10th Cir. 1994).
4. Analysis of the formation of the joint venture requires a
rule of reason approach. The relevant market must be defined,
market shares computed, entry barriers assessed, and the probable
effects on competition assessed. Also important is the purpose
for formation of the joint venture.
5. If the real purpose of the joint venture is to provide a
service that would otherwise not be available or achieve efficiencies
of scale or scope it will not present an antitrust problem.
On the other hand, if the purpose of the joint venture is to
preclude competition or serve as a vehicle for collusion, the
venture will raise significant antitrust risks.
6. Finally, the joint venturers internal operating agreements
must be carefully crafted. It is important to note that the
actions of a joint venture, even it implemented by a new corporation,
is treated as concerted actions by the joint venturers under
Section 1 of the Sherman Act. Lg. NCAA v. Board of Regents,
468 U.S. 85 104 S. Ct. 2948, 82 L.Ed. 2d 70 (1984).
B. The Standard
of Review
The Supreme Court has repeatedly stated that bona fide joint ventures
are to be analyzed for antitrust purposes according to the rule
of reason standard. NCAA v. Board of Regents, 468
U.S. 85. 104 S. Ct. 2948. 82 L.Ed. 2d 70 (1984); Broadcast
Music, Inc. v. CBS. 441 U.S. 1. 99 S. Ct. 1551, 60 L.Ed. 2d
1 (1979), United States v. Penn-OIin Chemical Co., 378
U.S. 158, 84 S. Ct. 1710, 12 L.Ed. 2d 775 (1964).
1. As in
all rule of reason cases, the relevant inquiry is
whether the joint ventures restraint on competition will
promote or suppress competition in the relevant geographic and
product markets. E.g. Natl Society of Professional
Engineers v. United States, 435 U.S. 679, 98 S. Ct. 1355,
55 L.Ed. 2d 637 (1978).
2. Usually the analysis is applied to joint ventures with market
power directed at consumers by sellers, but the analysis has
been applied to groups of buyers directing market power at suppliers.
E.g., Northwest Wholesale Stationers, Inc. v. Pacific Stationery
& Printing Co., 472 U.S. 284, 105 S. Ct. 2613, 86 L.Ed.2d
202 (1985); Mandeville Island Farms. v. American Crystal
Sugar Co., 334 U.S. 219, 68 S. Ct. 996, 93 L.Ed. 1328 (1948).
C. Bona Fide
Joint Ventures
The critical factor in determining whether a joint venture is
bona fide is whether integrative efficiencies are
present. If they are not present, the arrangement is much more
likely to be considered a naked restraint and subject
to per se scrutiny.
1. The Supreme
Court has identified two common areas of integrative efficiency,
if either is present the joint venture is more likely to be
treated as bona fide: (i) whether there is a pooling of the
participants resources and a sharing of the risk of the
joint venture; and (ii) whether the venture will lead to the
creation of a new product or service. NCAA v. Board of Regents,
468 U.S. 85. 104 S. Ct. 2948, 82 L.Ed. 2d 70 (1984); Arizona
v. Maricopa County Medical Society, 457 U.S. 332. 102 S.
Ct. 2466. 73 L.Ed. 2d 48 (1982); Broadcast Music Inc. v.
CBS, 441 U.S. 1, 99 S. Ct. 1551, 60 L.Ed. 2d 1 (1979).
2. In addition, lower courts have found other types of integrative
efficiencies that make a joint venture bona fide, such as integrated
services or activities that enhance productive capacities. E.g.,
Rothery Storage Van Co. v. Atlas Van Lines. Inc., 792
F.2d 210 (D.C. Cir. 1986) (opinion by Bork. J., joined by Ginsburg,
J. and Wald, J.).
3. In Rothery, the Court succinctly states the test in this
area as follows:
. . a naked horizontal restraint, one that does not accompany
a contract integration, can have no purpose other than restricting
output and raising prices, so is illegal per se; an ancillary
horizontal restraint, one that is part of an integration of
the economic activities of the parties and appears capable of
enhancing the groups efficiency, is to be judged according
to its purpose and effect. 792 F.2d at 229.
4. Where integrative efficiencies are not found, a joint venture
may be categorized as a cartel and subject to per se scrutiny.
E.g., Chicago Professional Snorts Ltd. Partnership v. National
Basketball Assoc., 961 F.2d 667 (7th Cir), cert denied,
121 L.Ed. 334 (1992) (holding that the NBA functioned as a cartel
in the sale of television rights to its games).
D. Rule of
Reason
Assuming the joint venture has been found to be bona fide, the
inquiry shifts to application of a rule of reason
analysis. Generally speaking, even though there are obvious structural
differences between a joint venture and a merger, the federal
enforcement authorities have used the U.S. Department of Justice
& Federal Trade Commission Horizontal Merger Guidelines (hereinafter
Merger Guidelines), reprinted in 4 Trade Reg. Rep.
(CCH) ¶13, 104 (April 2, 1992), to analyze the impact of
a joint venture.
1. According to the Merger Guidelines, the first step in the
analysis is the determination of the properly defined
and measured product and geographic markets. Essentially,
the relevant market is the set of all service providers
to whom consumers can practically turn, at little cost, if faced
with a price increase.
2. After determining the relevant markets the next step is to
evaluate the joint ventures impact on competition by measuring
relative market shares. Objectively, the measurement is made
through application of the Herfindahl-Hirschman Index (hereinafter
HHI) of market concentration. The HHI measure adds
the squares of the market shares of all market participants.
a. For
example, in a market with 5 participants with respective market
shares of 10%, 20%, 30%, 20% and 30% the HHI is 2700 (102
+ 202 + 302 + 202 + 302 = 2700).
b. In a pure monopoly the HHI is 10,000.
c. The market concentration is divided into three categories:
(i) unconcentrated (HHI below 1000); (ii) moderately concentrated
(HHI between 1000 and 1800); and (iii) highly concentrated
(HHI above 1800).
3. The Merger
Guidelines emphasize that the HHI measurement is just a tool
to be used in connection with the analysis and is not an inflexible
measure.
4. If the market concentration suggests that a particular joint
venture may have an anticompetitive effect, the analysis proceeds
to a determination of ease of entry into the market after the
joint venture begins operations. If entry is so easy that an
anticompetitive effect will be hard to sustain, it is likely
that the joint venture will be acceptable.
5. The final step in the analysis is to determine, assuming
a potential anticompetitive impact by permitting the joint venture,
whether there are market efficiencies that will be achieved
through the joint venture that justify the proposed arrangement.
6. A related, important consideration in the Merger Guidelines
that is important to note is that the rules are different if
a failing firm is part of the combination.
II. The Impact
of the Statements of Antitrust Enforcement Policy
On August 28, 1996 the Federal Trade Commission (hereinafter FTC)
and the Department of Justice (hereinafter DOJ) jointly
issued revised Statements of Antitrust Enforcement Policy
in the Health Care Area (hereinafter Guidelines).
The Guidelines create safety zones for nine types of
conduct in the health care area.
We will only address the safety zones that are at the
core of antitrust review of joint ventures.
A. High Technology
Joint Ventures:
1. One significant
change from earlier versions of the Guidelines is that the new
Guidelines for high technology joint ventures apply to joint
ventures involving existing, as well as new, technology or equipment.
Hospital high technology joint ventures qualify
for the Guidelines safety zone if they include only a
sufficient number of hospitals necessary to support
the equipment. A hospital or group of hospitals will be considered
able to support equipment or technology if it can recover
the costs of owning, operating, and marketing the equipment
over its useful life.
2. For example,
the safety zone would apply in a situation in which one
hospital had already purchased the health care equipment, but
was not recovering its investment costs and sought a joint venture
with one or more hospitals in order to recover the costs of
the equipment.
3. The Guidelines indicate that joint ventures falling outside
this safety zone will be evaluated under the traditional rule
of reason antitrust analysis. Under the rule of reason, the
reviewing agency generally seeks to determine whether the conduct
at issue could be anticompetitive.
4. Under this flexible analysis, the agency will first seek
to determine whether the conduct could substantially reduce
competition in the relevant market; if this inquiry is answered
in the negative, the transaction is proclaimed legal. If it
is answered in the affirmative, the agency then inquires whether
the conduct would produce procompetitive efficiencies that would
outweigh the anticompetitive effects. The reviewing agency will
also examine whether the venture includes collateral agreements
or conditions not necessary to achieve the ventures legitimate
purpose that could unreasonably restrict competition.
B. Joint Ventures
Involving Clinical and Other Services:
1. Noting
that neither of them has ever challenged an integrated joint
venture to provide specialized clinical or other expensive health
care services, the DOJ and FTC state generally that most of
these joint ventures do not create antitrust problems.
2. The major area of concern is collateral restraints on price
(and other significant competitive terms) and any spill-over
effects on pricing in other relevant markets.
3. Because neither the DOJ nor FTC believes it has acquired
sufficient expertise in evaluating these transactions to articulate
more meaningful guidance, the Guidelines do not set forth a
safety zone. Rather, the Guidelines state that the antitrust
agencies will analyze these joint ventures under the rule of
reason test as discussed above.
C. Physician
Network Joint Ventures:
1. The antitrust
agencies define a physician network joint venture as a
physician-controlled venture in which the member physicians
collectively agree on prices or other significant terms of competition
and jointly market their services. The Guidelines set
forth separate antitrust safety zones for exclusive
and non-exclusive physician network joint ventures.
2. Exclusive physician network joint ventures are
covered by the safety zone if they include 20 percent or less
of the physicians in each specialty with active hospital privileges
who practice in the relevant geographic market and who share
substantial financial risk. In cases where the relevant market
has fewer than five physicians in any one specialty, the exclusive
network safety zone permits the network to include one physician
from that specialty even though it would violate the 20 percent
ceiling. This physicians participation in the network,
however, must be on a non-exclusive basis.
3. The safety zone for non-exclusive physician network
joint ventures provides antitrust protection for those networks
comprising less than 30 percent of the physicians in each specialty
with active hospital staff privileges who practice in the relevant
geographic market and who share substantial financial risk.
In relevant markets with less than four physicians in a particular
specialty, an otherwise qualifying non-exclusive network joint
venture may include one of the physicians from that specialty
and still be covered by the safety zone.
4. The Guidelines emphasize that the antitrust agencies will
determine whether a physician network joint venture is exclusive
or non-exclusive based on the nature of its and its members
activities and not simply by the terms of the contractual relationship.
It cautions participants to be sure that the network is
non-exclusive in fact and not just in name and lists several
criteria that may indicate the presence of a non-exclusive joint
venture, including:
a. The
existence in the market of viable competing networks or plans
with adequate provider participation;
b. The existence of network providers who participate in other
networks, contract individually with health benefits plans,
or have a willingness and incentive to do so;
c. The existence of providers in the network who earn substantial
revenue outside the network;
d. The absence of any indications of significant departicipation
from other networks in the market; and
e. The absence of any indications of coordination among the
providers in the network regarding price or other competitively
significant terms of participation in other networks or plans.
5. Although
the Guidelines indicate that the antitrust agencies will consider
other forms of economic integration to satisfy the safety zones
substantial financial risk requirement, they give
two examples where substantial financial risks are shared by
the physician network joint venture members:
a. when
the venture agrees to provide services to a health benefits
plan at a capitated rate; or
b. when the venture creates significant financial incentives
f or its members as a group to achieve specified cost-containment
goals, such as withholding from all members a substantial
amount of the compensation due to them, with distribution
of that amount to the members only if the cost-containment
goals are met.
6. Network
joint ventures falling outside the antitrust safety zones will
be analyzed under the rule of reason as long as the participating
physicians share substantial financial risk or if the combining
of the physicians into a joint venture enables them to offer
a new product producing substantial efficiencies. In conducting
this analysis, the two big areas of competitive concern are
whether a physician network joint venture could (1) raise prices
for physician services above competitive levels or (2) prevent
the formation of other physician network joint ventures that
could compete with it.
D. Analytical
Principles Relating to Multiprovider Networks
1. The Guidelines
define multiprovider networks as ventures among providers
that jointly market their services to health benefits plans
and other purchasers (e.g., PHOs between hospitals and
providers). These ventures may or may not contract to
provide services to subscribers at jointly-determined prices,
or commit to utilization review or other limits on the provision
of unnecessary care.
2. Because multiprovider networks are a relatively new phenomenon
in the health care industry, and because the antitrust agencies
do not believe they possess sufficient experience in evaluating
the networks to issue a formal enforcement policy, the Guidelines
instead discuss the analytical principles the agencies apply
in evaluating these networks under the antitrust laws.
3. The objective of this analysis is to evaluate a particular
multiprovider networks likely effect on competition. The
Guidelines recognize that multiprovider networks can affect
a broad range of separate markets (hospital, medical, insurance,
and provider network markets), and that the competitive effects
of a multiprovider network on each affected market must be reviewed.
The Guidelines articulate multi-part analyses based largely
on traditional antitrust doctrine.
4. When confronted with multiprovider network conduct, the agencies
will determine, based on the type of conduct at issue and the
networks level of integration, whether the activity should
be judged under the rule of reason analysis or held per se illegal.
5. In instances where the joint ventures conduct is of
the kind traditionally treated as per se unlawful, such as joint
pricing or the division of customers or markets, the agencies
will examine the level of integration present in the network.
If the network is found to be sufficiently integrated, most
likely through substantial financial risk-sharing, the agencies
will evaluate the competitive effects of the conduct under the
rule of reason. In cases where this kind of traditionally unlawful
activity is undertaken by networks not sufficiently integrated,
it will be condemned by the agencies as per se unlawful.
PART THREE
CONCLUSIONS
As the foregoing discussion has demonstrated, the antitrust laws
are extraordinarily complex. However, they are not easily brushed
aside because they protect the core principles of our free market
system.
Although the State of Ohio could have an impact on the federal antitrust
laws in this area, it will be neither easy, nor cheap, to accomplish
any worthwhile results. Moreover, before the comprehensive body
of antitrust law is discarded, it is necessary to consider:
(i) what would
be the actual cost of active state supervision; and,
(ii) is the legislation necessary.
I. The Costs
of Active Supervision
Clearly, there would be enormous financial cost associated with
creating a Department of Provider Regulation that would actively
supervise the contracting process at issue. Moreover, it would require
an intrusion of government into the smallest details of the contracting
process to ensure that the State of Ohio had supplanted competition
with regulation.
The supervisory framework proposed in H.B. 325 would not
be adequate to meet the clear requirements of the State Action immunity
defense. It would require a regulatory scheme much more closely
resembling the Ohio Department of Insurance.
I do not believe that any of us want an Ohio agency setting the
rates for injections, physician office visits, or hospital stays.
II. The Legislation is Unnecessary
The proposed legislation rests upon a faulty premise that
it is not possible for physicians and other health care providers
to collectively negotiate with employers, insurers and other payors.
The fact is that, provided that the foregoing comprehensive legal
rules are complied with, providers can and do collectively negotiate
over price and other contract terms with third party payors.
For example, in Central Ohio alone, there are a number of physician
networks and multiprovider networks that regularly contract with
third party payors. At least one group, that we counsel on a regular
basis includes over 1,000 physicians and seven hospitals.
It is simply not true to say that the antitrust laws preclude this
activity. However, the antitrust laws do provide a system of checks
and balances that ensure that neither side is overly favored in
the negotiation process.
It is simply not necessary for the State of Ohio to become involved
in this process and, in effect reinvent the wheel. There
is a grave danger that Ohios efforts would simply make the
entire area more complicated rather than provide any significant
help to the proponents of this legislation. More importantly, there
is absolutely no evidence that this legislation will provide any
benefit to the people of Ohio as consumers of health care services.
In short, for the foregoing reasons, we respectfully suggest that
this piece of legislation not receive favorable consideration from
the Ohio General Assembly.
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